What are the opportunities for small businesses that want to “go green”? Every industry, every hobby, every action can have a shade of green. Broadly, green means either improving the planet or improving its people or both. Any process, product or service that saves natural resources or re-uses these resources is considered green. Any effort to help people live healthier lives is green. The green umbrella also includes the growing field of social entrepreneurship — a business which sets out to solve a social problem while at the same time making money.
Are people really buying green? The answer is yes — although many green businesses find it helps to sell quality and price first, and green bona fides second.
Check out this weeks Green business opportunities at www.talkingreen.com/marketplace.htm
